Ultimately, CARE, which stands for Creating A Responsible Environment, seeks to tap travelers’ growing interest in and support of eco-tourism and green-travel, and their philanthropic inclinations to help ensure the long-term sustainability of the Cape & Islands as a unique travel destination and national treasure.
Working with travel industry businesses, CARE helps to educate the public about the region’s fragile environment, create opportunities for travelers to contribute to local efforts that assist with the long-term environmental conservation and cultural heritage preservation, deepen their connection to the destination, and enhance the visitor experience.
Information about specific projects and how to get involved may be found the CARE website and Facebook page.