Position Opening
Tourism Marketing Manager
The Tourism Marketing Manager supports the Director of Tourism and the Tourism
Department’s administrative operations. Administrative responsibilities include responding to
visitor inquiries via email and phone, maintaining the advertising calendar, regularly updating
the Tourism website, responding to social media inquiries, processing invoices for payment,
monthly analytic platform reporting, and maintaining accurate files and records of all Tourism
activity. Must be comfortable with and able to communicate appropriately and tactfully with the
general public, including customer and stakeholder inquiries, media requests, and visitor
concerns. Assists with executing the department’s marketing and communications plan,
coordinates the Tourism Fund Grant Program, coordinates the Visitor Center and Senior
Volunteers, coordinates Firehouse No. 3 as a community asset, and coordinates Visitor
Services Board meetings and minutes.
This is a full-time, salaried, confidential position. This is a 40-hour-a-week position, Monday
through Friday, with additional time, as required, evenings and weekends, with travel.
Bachelor’s degree or higher, and a minimum of five years of related office and marketing
experience; or any equivalent combination of education, training, and experience.
This is a Grade 8, nonunion position within the Town’s Compensation Plan. Starting pay will be
based on demonstrated qualifications and experience, with a salary range of $67,934 –
$88,205.32.
For initial consideration, please send completed application, cover letter, and resume to: Human
Resources, Town of Provincetown, 260 Commercial Street, Provincetown, MA 02657 or
hr@provincetown-ma.gov by December 5th, 2025 at 12 PM. This position will remain open until
filled.
The Town of Provincetown, Massachusetts is an equal opportunity employer and does not
discriminate on the basis of race, color, creed, religion, sex, national origin, marital status, age,
or sexual preference, or any other category protected under the state and federal anti-
discrimination laws.
Alex Morse, Town Manager
Offices of Human Resources
260 Commercial Street, Provincetown, MA 02657
508-487-7000 ext. 525Town of Provincetown, Massachusetts
GRADE 8 NON-UNION POSITION
Tourism Marketing Manager
Position Summary:
The position supports the Director of Tourism and the Tourism Department’s administrative
operations. Administrative responsibilities include responding to visitor inquiries via email and phone,
maintaining the advertising calendar, regularly updating the Tourism website, responding to social
media inquiries, processing invoices for payment, monthly analytic platform reporting, and maintaining
accurate files and records of all Tourism activity. Must be comfortable with and able to communicate
appropriately and tactfully with the general public, including customer and stakeholder inquiries,
media requests, and visitor concerns. Assists with executing the department’s marketing and
communications plan, coordinates the Tourism Fund Grant Program, coordinates the Visitor Center
and Senior Volunteers, coordinates Firehouse No. 3 as a community asset, and coordinates Visitor
Services Board meetings and minutes. Performs all other related work as required.
This is a full-time, salaried, confidential position. This is a 40-hour-a-week position, Monday through
Friday, with additional time, as required, evenings and weekends, with travel.
Supervision/Supervisory:
Supervisory Scope: Performs varied and responsible duties requiring a thorough knowledge of the
Provincetown community and tourism industry, departmental operations, and the exercise of
judgment and initiative to carry out assignments independently, analyze situations and conditions, and
determine appropriate course of action from among many alternatives.
Supervision Received: Work is performed under the general direction of the Director of Tourism. Work
is performed independently, requesting assistance with unusual situations that do not have clear
precedents.
Supervision Given: This position coordinates the Office of Tourism Visitor Center and Town Hall visitor
station (in season), senior volunteers, Tourism Grant Program, Firehouse No. 3, invoice processing and
balancing General Ledger accounts, coordinates Visitor Services Board meeting schedule, agendas, and
minutes.
Job Environment:
A majority of work is performed under typical municipal office conditions, with frequent interruptions
to provide assistance and information to the public; the noise level is moderate.
Regularly operates a computer, telephone, copier, scanner, and other standard office equipment.
Makes frequent contact with tourists, and occasionally with various boards and commissions, town
officials, town employees, members of the community, and stakeholders. Contacts are in person, in
writing, and by telephone, and usually involve the provision of information of a technical or factual
nature to the public or interested parties. Collaborates with the Provincetown Chamber of Commerce
and Provincetown Business Guild as needed.
Has access to department-related sensitive and confidential information.Errors could result in significant confusion and delay, loss of department services, and could cause
exposure for the Town to certain legal liabilities and possible adverse public relations.
Essential Functions:
(The essential functions or duties listed below are intended only as illustrations of the various types of
work that may be performed. The omission of specific statements of duties does not exclude them from
the position if the work is similar, related, or a logical assignment to the position.)
• Provide administrative support to the Director of Tourism, including database management,
analytic platform reporting, filing, copying, scanning, and handling correspondence. Must be
proficient in MS Word, Excel, PowerPoint, Adobe Acrobat, and WordPress.
• Make frequent contact with the general public in person, by telephone, and electronically.
Must be able to appropriately and tactfully respond to all inquiries, requests, and complaints
from customers, residents, stakeholders, and media. At times, providing information and
handling issues that may require sensitivity and the use of sound independent judgment,
and/or referring to appropriate individuals(s).
• Manage the department billing, bookkeeping, and record keeping following the general
guidelines of the Town Accountant, Town Treasurer, and Director of Tourism or assigned
supervisor.
• Coordinate Visitors Services Board meetings and minutes.
• Assist the Tourism Director with preparing monthly department reports, including digital and
social media activities.
• Assist with the coordination of and participate in Journalist, Travel Writers, and Tourism
Professional FAM Trips and influencers.
• Assist with the drafting and execution of marketing strategies for the Tourism office.
• Maintain the advertising calendar.
• Support and participate in the execution of marketing activities, including but not limited to
press releases, radio scripts, social media content, and video development.
• Maintain and update the Provincetown Tourism website.
• Support social media resources and platforms, including but not exclusive to: Facebook,
Instagram, YouTube, and TikTok, for the Office of Tourism with the objective of marketing and
promoting the Town as a tourist destination.
• Assist with the development of the annual budget and five-year plan for the Office of Tourism.
• Participate in meetings with public relations firms, digital marketing agencies, Town Boards,
other departments, organizations, and local, regional, state, and federal agencies as required.
• Assist with the annual Tourism Grant Marketing Program and process using Foundant
Technologies Grant Management Software, including applications, analysis, grant agreements,
final reports, and reimbursements.
• Generate visitor trend reports using location analytics platforms.
• Attend conferences, networking events, and trade shows, as required. Coordinate exhibiting at
trade shows.
• Produce and manage the annual events calendar, both print and digital versions.
• Coordinate special projects as assigned.
• Assist other management and support staff as needed or requested.• Performs similar or related work as required or assigned.
Minimum Competencies:
• Excellent communication skills, both oral and written
• Excellent organizational skills
• Ability to deal tactfully, courteously, and professionally with all persons, even in stressful
situations, is essential
• Ability to maintain confidentiality and to exercise sound judgment and discretion
• Ability to work in high-pressure situations as necessary
• Ability to deal with continuous interruptions and various levels of stress
• Highly organized, detail-oriented, takes initiative, and able to work independently
• Ability to handle multiple tasks, prioritize effectively, meet deadlines, and deliver high-quality
work
• Reliability and professional personal presentation are essential.
Recommended Minimum Qualifications:
Education, Training, and Experience:
Bachelor’s degree or higher, and a minimum of five years of related office and marketing experience;
or any equivalent combination of education, training, and experience.
Special Requirements:
A valid motor vehicle operator’s license.
Knowledge and Skill:
Knowledge: Knowledge of office equipment and the operation of computer software applications.
Working knowledge of local, state, and federal statutes and regulations applicable to the duties and
responsibilities of the Office of Tourism.
Skill: Excellent interpersonal skills. Skill in operating computers and utilizing appropriate software
applications such as word processing, spreadsheet, and database applications. PowerPoint, WordPress
software, Foundant Grant Management software, and Social Media platforms. Knowledge of InDesign
a plus. Knowledge of WordPress a plus.
Willingness to travel.
Physical Requirements:
The physical demands described here are representative of those that must be met by an employee to
successfully perform the essential functions of this job. Reasonable accommodations may be made to
enable individuals with disabilities to perform the essential functions.
The employee must occasionally lift and/or move objects weighing up to 25 pounds, such as supplies,
folders, and books. Ability to operate a keyboard and calculator at an efficient speed and to view
computer screens for extended periods of time. Ability to convey department information to the
general public.(This job description does not constitute an employment agreement between the employer and
employee and is subject to change by the employer as the